Etrade Complete Savings Accounts Being Sold to Discover

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Etrade sent an email today that notified its Complete Savings customers that their accounts were going to be converted to Discover Online savings accounts in March.

Etrade sent an email today that notified its Complete Savings customers that their accounts were going to be converted to Discover Online savings accounts in March.

In many ways this is no suprise. Etrade took severe losses from its foray into banking and mortgages and now appears to be trying to get back to its founding purpose - serving as an online brokerage. In recent months, it has reduced its Compete Savings rate to .50% APY, which is uncompetitive in the online savings account space.

Discover Bank has long had competitive rates. It's online savings account is paying 1.35% APY, which is okay compared to the top savings rates. Tne online bank's Achilles heal has been its service and online banking functionality. There are a litancy of complaints on Discover's BestCashCow page about the service. The good news is that the bank seems to be listening and is getting ready to roll-out a totally redone online banking platform. I've received a sneak-peak and it will singificantly upgrade the experience and remove many existing frustrations.

For Etrade customers this is a win. They will reveive a better rate and hopefully a better online banking experience.

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